It's probably not unreasonable to say that rock music is the most exciting genre of music that has endured to this day. People might point to the kind of pop peddled by Rihanna and Lady Gaga as its closest rival, but people have been making rock in one form or another since the 1950s and it's unlikely to be derailed now.

You only have to look at the sales of rock music tickets to gauge its continuing popularity. Eight of the ten highest grossing tours of all time are attributed to rock bands, with four Rolling Stones tours, two U2 tours and an AC/DC and Police tour apiece edging out Cher and Madonna. In addition, out of the top twenty tours, eleven of those that were performed by rock artists took place after 2005.

One of the reasons that rock is still so popular is because it has evolved into so many sub-genres that there is a band for everyone, regardless of their music tastes. Rock and roll was first heard when Ike Turner's “Rocket 88” hit radio airwaves in 1951, and was quickly picked up by the likes of Carl Perkins, Jerry Lee Lewis and, crucially, Elvis Presley, who helped to bring the concept of black-influenced music to white listeners. This opened the door for blues musicians like Muddy Waters and Howlin' Wolf to play for bigger audiences, and they influenced musicians like John Lennon, Mick Jagger and Jimmy Page, who founded the Beatles, the Rolling Stones and Led Zeppelin respectively.

Technological innovations in terms of amplification gave birth to louder and more aggressive music, leading to the development of hard rock and heavy metal of the type popularised by Black Sabbath. Punk emerged in the 1970s and acted as a shot in the arm to those fed up of rock's tired pomposity. Rock in the 1980s was largely dominated by bands coming out of the Sunset Strip scene in Los Angeles, such as Van Halen, Motley Crue and Guns 'N' Roses, while the emergence of Nirvana and Pearl Jam's Seattle grunge in the early 1990s had a similar effect on this genre as punk had had twenty years earlier.

Today, bands like Mastodon, Wolfmother and Kings of Leon sell thousands of concert tickets every year, with fans clamouring to see their favourite artists whenever they're playing nearby, and often when they're not. On this evidence, it doesn't look like rock's about to die any time soon.